Insights

What Is Price or Value Juxtaposition?

There is a saying that customers are willing to pay top prices for a service if they understand the VALUE you are offering. Therefore, your mission

How to Deal With Loss & Anxiety as a Business Owner

Business owners face surmountable mental challenges during their entrepreneurial journey. One of the harshest mental challenges is dealing with a sense of financial loss and experiencing

From Seed to Success: Navigating the 6 Stages of Business Growth

Business growth is hard work. It requires a lot of patience, foresight, entrepreneurial spirit, and a resilient mindset. However, the rewards are high if you can

How to Develop a Landing Page for Your Business

Are you a business owner (or entrepreneur) wanting to build an effective digital presence? Creating a landing page for your business is essential in driving customer

5 Tips for Growing a Successful Business

Are you tired of the same old advice for growing a small business? such as “find your niche”, or “use Facebook/ Google Ads”. Sure, finding a

Start Your Day With Gratitude

Are you tired of feeling like you’re constantly running on a treadmill as a business owner? It’s easy to get caught up in the endless cycle

Choosing the Right Business Entity: The Pros and Cons.

There are several considerations when deciding which business entity is best for your company. The correct business entity will depend on your business objectives, need for

Is blog marketing still worth the effort?

In a research done by Obelo.com, there are currently 600 million blogs online, and it’s still growing every second. With this in view, for your Blog

4 Proven Marketing Tips To Boost Your Sales

As a business owner, you are likely aware that marketing can be a significant expense. Hiring an ad agency to manage your Facebook and Google ads

3 Tips To Cultivate Your Inner Energy

We all experience internal chaos from time to time. Such inner turmoil disrupts our focus, peace of mind, and relationship with others. Every ounce of energy

4 Tips to Find the Right Business Coach

The best athletes have coaches, advisors, and consultants to guide and mentor them to maximise their full potential. And just as coaching and advisory are essential

Content Marketing vs Paid Ads – Which Strategy Is Right for You?

We’ve all heard the adage that “content is king,” but when it comes to your marketing strategy, do you know how much effort to put into

Victor Kon

Victor Kon is a "business builder" entrepreneur with over a decade of business experience. He is a Certified Business Advisor and a Certified Practising Marketer. He helps business owners optimise, market, and grow their businesses that can run without relying on sweat equity

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