4 Reasons Content Marketing Is Essential for Your Business.

As business owners, you rarely have the time to research, draft, and produce valuable Content. You can do it yourself, but unless you are a trained marketer, you would instead focus on bringing in more sales or optimising your business. However, you cannot neglect content (or blog) marketing...

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What is Blog Marketing?

In a research done by Obelo.com, there are currently 600 million blogs online, and it’s still growing every second. With this in view, for your Blog to be clicked on and shared, you must write with substance and pack it with well-researched information. The term “blog” first appeared...

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Content Marketing vs Paid Ads – Which Strategy Is Right for You?

The purpose of marketing is to generate enough Traffic (callers, enquiries, visitors) for your business so that you can convert them into sales. Sales and revenue improvement are the goals of investing in marketing, and there are two common ways to generate Traffic. Create Content and distribute it...

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Time-tested Local Marketing Tips

What three (3) time-tested local marketing strategies have been used by entrepreneurs past and present to establish themselves as local expert in their marketplace?   Let’s get into it. #1. The $6000 As-Seen-On-TV Public Relation. AS SEEN ON Starting from $6,000, you can experience a moment of celebrity status...

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Local Marketing Ideas That Build Instant Rapport

How to create instant rapport with your prospects, customers, and loyal fans!  Previously in an article titled 3 online Local marketing strategies, we focused on the digital and online aspects of marketing your business locally. We define local marketing, its benefits, and how GMB, SEO, and Online Ads...

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