Every webpage should have an Attention-Grabbing headline, title, and headings. And that one-liner summary text should focus on an outcome or a pain that resonates with your target audience. Headlines, titles, and headings are essential elements in content marketing. I recommend having a headline that focuses on attaining...
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Marketing can make or break your business. Successful business owners are often business marketers who have either learnt the essentials of online marketing or engaged a marketing consultant to assist their goals. Therefore it is a worthwhile goal to acquire a set of marketing strategies as it is a learnable skill and a competency to harness that can appreciate over time, like real estate.
There are only a handful of marketing tactics to adopt for your business: SEM & SMM, Content, Email, Website Conversion, and SEO. And in this section, we will elaborate on them so you can apply the stratagem to your business.
5 Simplified Technologies for Start-Ups (Entrepreneurs)
For Website: Use WordPress As The Content Management Platform. Although There Are Wix, Squarespace, Webflow, Weebly, And Many Others, We Still Prefer WordPress As There Is An Abundance Of Themes And Plugins That You Can Use In The Marketplace To Jazz Up Your Website. For Images, Short Videos,...
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Copywriting In A Nutshell For Entrepreneurs
Sell on emotion but justify the purchase with logic. If you want to improve your conversion, it is crucial to understand the elements of copywriting. A good copy is like a virtual salesperson promoting and selling your services (and products) 24/7, 365 days a year, for free. This...
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What is Local Marketing Strategies
Depending on what you are selling, marketing your business to local suburbs often leads to better sales conversion because people prefer to buy from local businesses. If you’re looking to attract more customers locally, there’s no better place than to invest your money in local marketing strategies. If...
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Why Is Business Storytelling Important
Storytelling is one of the oldest forms of communication, but did you know it’s also one of the most powerful tools for businesses today? Running a successful business isn’t just about having the right products and services – it’s also about knowing how to tell an engaging, captivating...
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Victor Kon
Victor Kon is a "business builder" entrepreneur with 13+ years of business experience. He is a Certified Business Advisor and a Certified Practising Marketer. He helps business owners optimise, market, and grow their businesses that can run without relying on sweat equity
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